Talk Thelema: Gather

Resource: Second Time Follow-up Letter

The second follow-up letter or email is next piece that is part of success for your group. This is especially important when you’re working with individuals outside the membership of your own organization. However, don’t sell it short, even for those who you see on a weekly or monthly basis. Reaching out to make that connection is important.

Given the times we live in and the convenience and expediency of email, we have formatted this sample letter as an email. However, we still encourage you to make this second letter something you send through the post, even handwritten if you wish to make an impression.

Here is a Microsoft Word version of this letter for you to download and make your own.

Subject: Great to see you again @ Talk Thelema
From: [Talk Thelema Coordinator]

Hi [add first name here],

It was great seeing you again at Talk Thelema on [day of week]. We hope you had a fun and meaningful experience with us as we talked about [Talk Thelema topic].

We’re excited that you chose to check out Talk Thelema a second time. As a result, we wanted to do something nice for you to show our appreciation. Enclosed is a $5 Gift Card to Starbucks [Note: you can make this local to your group or something else]. Take a friend and have a good time.

Please let us know if there is a specific way that we can be of service for you this week. Also, let us know if you have any questions about Talk Thelema and how you can get plugged in further.

We look forward to seeing you at our next Talk Thelema meeting on [date of next event].

Have a great week!
[name of Talk Thelema Coordinator here]
Talk Thelema [name of location here]